Brandculture. What the buggery is that I hear you say? It’s when your culture is…
How real is your brand?
It’s unsurprising that so many of us have lost what little trust we had in…
The art of collaboration by the marketing department
In a world where collabing is all the rage.. welcome to Glow’s whistle-stop tour of…
Brand & Culture – who eats who for breakfast?
Recently I have been debating the subject of brand vs culture; ie which of these…
Legacy Brands – how can we help?
In the centre of the village-like haven of what I consider to be North London’s…
Humaning. Is it really such a big massive huge thumbs down?
Much has been written this past week, with equal amounts of alacrity and hilarity, criticising…
When you absolutely must get out of the business sandpit
I know I have a tendency to enter into relationships, commercial or otherwise, in a…
Change management – is it actually just BAU?
Change management; something that originated in the 80s and 90s by the likes of Harvard…
Brand Strategy Doesn’t Need To Cost The Earth
Recently, we have been working with a well known household brand, let’s call them Client…
The Corona Coaster
In recent weeks I have been talking a lot about the phenomenon that is the…