Unless you’ve only just become a LinkedIn contact of mine, I am sure it won’t…
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Why we love B2B
It has long been believed that the sexy bit of marketing is the consumer end.…
Helping your team Slow Down to Speed Up
Lately I have been doing a lot of talking about the need for everyone to…
A new perspective – (one might call it a rebrand!)
If you’re reading this and you have come across me before, you are might be…
SLOW THE FUCK DOWN ….
A couple of weeks ago, I was in the middle of a lovely brunch with…
What’s your WHSmith story?
It’s probably one that harks back to school days and holidays, days when the shops…
Are you catfishing your customers and your people?
I write this having spent the morning either on-hold to, or being cut-off-mid-call to, a…
So… was this a reset for humanity???
Back in March 2020 as the world went into lockdown I wrote a piece titled…
Why should your brand connect emotionally with your customers?
Real brands. That’s our mantra. Brands that walk the walk, are built around the truth…
How real is your brand?
It’s unsurprising that so many of us have lost what little trust we had in…